Compared to the average U.S. consumer, respondents who classify themselves as gay are over 10 times more likely to be in professional jobs, almost 2 times as likely to own a vacation home, 8 times more likely to own a notebook computer, and 2 times as likely to own individual stocks. (Laura Koss-Feder, "Out and About," Marketing News, May 25, 1998, pp. 1, 20.So how bad do individuals with homosexual orientations really have it here? Not bad at all, unless you're one of those incredible idiots who not only equates sexual orientation with race, but thinks that not being able to designate an otherwise legally recognized civil union as "marriage" is a denial of a human right.
Wednesday, January 21, 2009
On reading the required textbook for the marketing class I'm taking, I came across the following bit of information about self-identified homosexuals in the United States: